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Monday, March 18, 2013

SHEroes Part III: Ruth Handler

Love her or hate her, there isn't a girl (or guy, for that matter) who doesn't know Barbie. Ruth Handler, creator of the iconic doll, came up with the idea while watching her daughter and friends playing with paper dolls. She noticed they didn't focus on the childish nature of the dolls, but on more adult themes of home and career. Ruth decided to design a grown up doll to help them visualize those themes. After the 1959 Toy Fair, Barbie and Mattel Toys became household names. 

Over the decades, despite her unattainable figure, Barbie has inspired girls to pursue their dreams, no matter if those dreams take young women into the corporate world or outer space.

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